Zing Coach is the world’s first AI Fitness Personal Trainer, revolutionising the way people approach health and wellness. Four years ago, we set out to replace traditional PT sessions with smart, personalised, motivating guidance powered by AI. We’re not just another app – we’re a movement, on a mission to help everyone reach their full physical and mental potential.

The Creator & Social Growth Lead role is about leading ideation, production, and distribution, not just managing a brand account. You will own how social drives audience growth, installs, and impact - working with creators, editors, and partners to scale what works.

Responsibilities

• Own Zing’s social growth strategy across TikTok, Instagram, YouTube Shorts

• Lead ideation and creative direction for viral, growth-focused content

• Build and run a content factory (high-volume, multi-account posting)

• Lead creators, influencers, and UGC as an acquisition channel

• Turn sports & brand partnerships (e.g. PSG) into engaging, viral social content

• Manage production resources (creators, freelancers, agencies)

• Track performance, scale winners, and kill what doesn’t work

We expect that you have

• 4+ years in social, creator, or growth roles for B2C products

• Strong instinct for hooks, formats, and distribution

• Experience working with creators / influencers at scale

• Comfortable leading production without doing everything yourself

• Data-informed, experiment-driven mindset

• Interest in fitness, sports, or creator culture

Why working at Zing is awesome

• Be part of the fastest-growing fitness and lifestyle startup

• Help shape the internal engine of one of the most exciting AI consumer product

• Excellent work environment: the company is small enough to be person-oriented

• Remote-friendly environment with the option to collaborate in-person

Come be a part of something extraordinary at Zing AI Coach – where innovation meets inspiration, and every day brings new opportunities for growth and impact. Join us and help us create an exceptional user experience for Zing Coach!